Our Approach
We've helped some of the world's best-known companies analytically use customer data to build more lasting, profitable relationships.
We will help you:
Plan wisely before you start
Ask smart questions
Walk in your customers’ shoes
Know your data
Test and learn
Advanced Analytics uses well honed consulting skills: listening, learning, and collaborating. We bring:
Ideation and problem solving expertise
Rapid turn-around of deliverables
An expert network of top-notch practitioners
Our Focus
Customer Strategy
We create data-driven, measurable near-term and long-term strategies at scale. We identify where value in the customer experience is generated and create data-driven, measurement strategies to enhance growth and cost-effectiveness.
Customer Metrics
We diagnose trends in sales, retention, churn and cross-sales. Together we will devise multi-channel targeting strategies for sales and engagement. We can help identify customer service areas of concern and propose measurable remedies.
Marketing Analytics
We use a wide range of innovative analysis methods to set meaningful KPIs, spot emerging trends in your customer base, build audiences, assess channel effectiveness and optimize spend, and gauge campaign and program success. We prioritize and plan investments in the marketing technology stack.
Organizational change
To bolster your analytic teams, we design next-level organizations, mentor key leaders, train staff on analytic methods and recommend process improvements.